PROGRAM

[INTERVIEW] The most glorious time for marketing

15.10.2021
11:40

We all know that if you’re going to talk the talk, you’ve also got to walk the walk. Why crafting purpose statements and bringing them to life is more important than ever? And why the most glorious time for marketing is right now? Don’t miss the interview with globally recognized highly innovative and transformational leader Raja Rajamannar, Chief Marketing and Communications Officer and President of Healthcare Business at Mastercard.

Extraordinary times call for extraordinary measures. How has Mastercard dealt with Covid-19 crisis? How did they reassure, motivate and lead their big and diverse teams during this uncertain time and even ended up with the highest employee satisfaction scores?

We all know that if you're going to talk the talk, you've also got to walk the walk. Why crafting purpose statements and bringing them to life is more important than ever? And why the most glorious time for marketing is right now?

Don’t miss the interview with globally recognized highly innovative and transformational leader Raja Rajamannar, Chief Marketing and Communications Officer and President of Healthcare Business at Mastercard.

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