Chornobyl Vanishing Logo

Creative idea

The Chornobyl logo changes each year until its end in 2064 when the Chornobyl Power Plant will be completely decommissioned. The form of the logo is based on the shape of the fourth reactor — the place where it all began. Every year the Chornobyl logo changes, becoming lighter in weight until the end point of its existence in 2064.

Brand name: Chornobyl
Advertiser / client: Chornobyl Exclusion Zone
Product / service: Travel Brand
Campaign name: Chornobyl Vanishing Logo
Agency network: INDEPENDENT AGENCY
Agency: Banda Agency, Kyiv
Web address: http://chornobyl.today/
Creative director: Alexandra Doroguntsova, Taras Dzendrovskyy, Yegor Petrov
Art director: Aleksey Dуvysenko
Copywriter: Anastasia Burganova
Designer: Danya Nesterevych
Account director (agency): Daryna Gavrilova
Client account director: Vitaliy Petruk
Strategic planner / strategist: Anastasiia Pecheritsia, Trehub Mykyta
Senior planner: Anastasiia Markova
Additional company: Project manager - Masha Matvyeyenko Web site - Other land Designer — Natasha Tomova UX designer — Liliya Kizlaitis Project Manager — Anna Kiziriia Art Director — Artem Ivanov 'Orient Web Development' Senior Web Developer — Andrey Morozow