SHOWCASE

Sorrowland 2022. Techno

Entry code: 0607010GD22
Agency: Publicis Ukraine, Kyiv
Advertiser / client: The official media of Ukraine established by Ministry of Foreign Affairs of Ukraine - ukraine.ua
Group: F. DESIGN, Posters

Creative idea

6th months of war in Ukraine. International support is very important for the country. In spite of this people around the world stopped noticing this news, they are less visible in traditional media and these headlines are not provoking any actions anymore. As soon as summer festival season has started, Ukraine.ua turned usual posters and announcements of musical festivals into own media channel to catch attention to the threats and consequences of the war in Ukraine ones again. Ukraine.ua is the official media of Ukraine established by Ministry of Foreign Affairs.

Brand name: ukraine.ua
Advertiser / client: The official media of Ukraine established by Ministry of Foreign Affairs of Ukraine - ukraine.ua
Product / service: Supporting of Ukrainians
Campaign name: Sorrowland 2022
Agency network: PUBLICIS
Agency: Publicis Ukraine, Kyiv
Executive creative director: Chief Creative Officer: Jorg Riommi, Chief Creative Director: Kosta Schneider
Creative director: Ruslan Palamarchuk
Art director: Bohdan Strilchyk
Copywriter: Denis Urusov
Managing director: Ivanna Skulska

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