Corrupt Square

Creative idea

How do you make corruption visible without placing a single object in public space? Corrupt Square answered this challenge through the creative use of AR and digital design. Created in collaboration with a Red Dot Award-winning designer, nine life-sized virtual sculptures were crafted and precisely positioned in front of the Hungarian Parliament, blending seamlessly into one of the country's most symbolic public spaces. Each sculpture transformed a real corruption case into an immersive visual experience, combining striking design, spatial storytelling, and intuitive interaction. The result was a public exhibition with no physical footprint, yet a powerful sense of presence.

Brand name: Transparency International Hungary
Advertiser / client: Transparency International Hungary
Product / service: NGO
Campaign name: Corrupt Square
Agency network: Publicis Digital Experience
Agency: Publicis Groupe Hungary - Budapest
Production company: arfected
Web address: https://korruptter.com
Agency chief executive officer: Vladimir Tkachev
Chief creative officer: Dennis May
Executive creative director: Márton Jedlicska
Creative director: Ádám Nagy
Art director: Ferenc Hetsch
Copywriter: Ádám Fürst
Account director (agency): Anikó Kóger
Additional company: Andrey Tyukavkin – Chief Innovation & Experience Officer Publicis Groupe CEE Dr. József Péter Martin – general manager – Transparency International Hungary Marcell Dénes Jávor - communication manager – Transparency International Hungary