SHOWCASE

The Slovak National Confession

Awards: Shortlist
Entry code: 2402003GD25
Agency: Mannschaft, Bratislava
Advertiser / client: Open Culture
Group: Creative Business Excellence Drum, F. CONTENT, Real-Time Action Content

Creative idea

A conspiracy-driven Minister of Culture in Slovakia accused actors of the national theatre of being coordinated from abroad. Absurd, right? So the actors reacted by simply confessing to it - taking the minister’s words literally, intelligently mocking her while at the same time inviting people to the theatre.

Brand name: Open Culture
Advertiser / client: Open Culture
Product / service: Culture - Theater
Campaign name: The Slovak National Confession
Agency network: INDEPENDENT AGENCY
Agency: Mannschaft, Bratislava
Additional company: Free Andy
Agency chief executive officer: Matúš Kvas
Chief creative officer: Adam Marčan
Creative director: Adam Marčan, Juraj Bartoš, Matúš Kvas
Art director: Adam Marčan, Jozef Jagušák
Copywriter: Adam Marčan, Juraj Bartoš, Adam Jánoš
Account director (agency): Adam Marčan
Client account director: Juraj Bartoš

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