Creativity. The dark matter of every business transformative idea

We're thrilled to welcome Adam Kerj, Chief Creative Officer at Accenture Song Europe and our Creative Business Excellence Jury President, as our next speaker. With over 100 global advertising awards for brands like Ikea, Oreo, and Coca-Cola, Adam is a master of creative innovation. Before joining Accenture Song Europe, he’s led top teams at 360i/Dentsu US, Wunderman Thompson NY, and McCANN Nordics. 

On the Golden Drum stage, Adam will unveil how creativity, much like dark matter, is both elusive and essential—a transformative force behind all groundbreaking ideas and award-winning success. Join his session to discover how human ingenuity plays a vital role in today’s rapidly evolving technological landscape.