Creative idea explanation
Recycling became a lifestyle. We fight with a disposability. Even Volvo cars are produced in 85% from recyclable materials. On the other hand, in Poland 6 million trees are cut down for Christmas. VOLVO CHRISTMAS TREE RENTAL SERVICE is a much greener solution. Living trees in pots are spending time with your family at your home and after holidays they return to the forest. Not to the trash.
Advertiser:
Volvo Car Poland
Agency network:
GREY
Country:
Poland
Campaign name:
Volvo Christmas Tree Rental Service
Brand name:
Volvo
Product/service:
Volvo Christmas Tree Rental Service
Executive Creative Director:
Jakub Korolczuk
Creative Director:
Alek Frydrych
Art Director:
Marcin Mioduski
Copywriter:
Anna Czubaszek
Other credits:
Account Manager - Agata Pamięta Account Executive - Magda Jerzewska
Volvo Car Poland
Agency network:
GREY
Country:
Poland
Campaign name:
Volvo Christmas Tree Rental Service
Brand name:
Volvo
Product/service:
Volvo Christmas Tree Rental Service
Executive Creative Director:
Jakub Korolczuk
Creative Director:
Alek Frydrych
Art Director:
Marcin Mioduski
Copywriter:
Anna Czubaszek
Other credits:
Account Manager - Agata Pamięta Account Executive - Magda Jerzewska